Next brave girl? THIS underrated 4th generation girl group is climbing the Korean music charts

Amid the popularity of NewJeans, IVE, and LE SSERAFIM, this 4th generation girl group is gaining attention due to their reverse driving popularity in Korea. Will they follow in the footsteps of the Brave Girls?

Among fourth-generation K-pop girl groups, K-pop fans have focused on H1-KEY, which continues to climb the music charts after going viral on SNS.

On February 27th, the music industry announced that H1-KEY’s first mini-album “Rose Blossom” and the title track of the same name would be released on January 5th. #84 on the MelOn “Top 100” chart.

That’s 14 notches higher than the Feb. 24 chart, where “Rose Blossom” entered the chart at #98. Since then, the team has seen an upward trend on the chart. In fact, it climbed to #54 on MelOn’s real-time chart on the 27th.

(embedded)https://www.youtube.com/watch?v=vfUAckewh_8(/embed)

The REASON of this success for H1-KEY is that it’s so rare for an “underrated” group of small and medium sized companies to make it into the MelOn Top 100, the country’s largest music platform.

In girl group history, teams like EXID’s “Up and Down” as well as Brave Girls’ “Rollin” were some of the rare instances where they managed to turn things around and not hit the charts until months or even years after its release . release.

In a tight fourth generation competition, H1-KEY is doing pretty well on the charts considering their rivals were popular teams like NewJeans, IVE, aespa, THE SSERAFIM, ITZY and others, all coming from K-agencies – Pop “BIG4”. .

Meanwhile, “Rose Blossom” has won the love of music fans ever since its release became a hot topic in various online communities. Koreans praised its addictive tunes and heartwarming lyrics like:

“I am a rose blooming among the buildings / Until this desolate city is beautifully colored / I’ll hold my head high, I’ll hold out to the end / Until everyone drowns in my perfume and smiles.”

In context, the song compares the hopes and dreams of a cold and difficult world to roses. This leads to the desire “never to break or wither and bloom beautifully”. Pop punk’s line of code and analog synthesizer blend with the hip-hop based beat combining trap and boom bap. Young K from DAY6 wrote the lyrics. Composer Hong Ji Sang, who worked on DAY6’s hits, contributed to the composition and compilation.

(Photo: H1-KEY (Kpop Wiki))

H1-KEY ‘Rose Blossom’ rules the music charts

In addition to her status on MelOn, “Rose Blossom) also ranked 22nd on the Genie chart, 7th on the Bugs chart, 29th on the Flo chart, and 78th on YouTube Music Chart. It also performed well on the foreign music platform’s K-pop charts, peaking at #56 on Apple Music, #156 on Spotify, and #21 on Shazam.

Notably, H1-KEY further broke its own record by taking first place in the Hanteo Chart in Real Time physical album category, provided by the national album sales website, Hanteo Chart, in the sixth week after its release, and not in the first. Week.

He also topped the women’s category of the rookie chart on the January chart published by the KM chart organized by the Korea Management Association. The album Rose Blossom topped the iTunes Top Albums list for Turkey and Bahrain, followed by iTunes and Apple Top Albums in seven countries including Singapore, Mexico, Australia and Thailand.

It is also doing well in broadcasting national music in Korea. The team placed 7th on Mnet’s “M Countdown,” 13th on KBS 2TV’s “Music Bank,” and 19th on “Show! MusicCore”.

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Written by Eunice Dawson.