NewJeans partners with McDonald’s for an international campaign

NewJeans partners with McDonald’s for an international campaign

Kpop idols invited themselves into your ears and onto your screens, but also increasingly onto your plates

Fast food giant McDonald’s has announced a new collaboration!

NewJeans partners with McDonald's for an international K-Selection campaign

On May 26th, McDonald’s Korea released a teaser for a brand new collaboration with New jeans.

The post shows the start dates of the “NewJeans Chicken Dance Campaign” across Asia on an old-fashioned flight information display system.

NewJeans partners with McDonald's for an international K-Selection campaign

Starting next month, the campaign will include special ads featuring NewJeans in 10 Asian regions, as well as special packaging for specific chicken dishes offered in each country (which vary by region).

The “Chicken Dance Promotion” will therefore include special items for fans to collect, depending on the region.

NewJeans partners with McDonald's for an international K-Selection campaign

The collaboration begins June 1 in South Korea before moving to the Philippines, Thailand, Indonesia, Brunei, Malaysia, Hong Kong, Taiwan, Singapore and Vietnam.

A brand new menu item will also be introduced in South Korea.

NewJeans partners with McDonald's for an international K-Selection campaign

McDonald’s Korea said: “This campaign, led by McDonald’s Korea, is loved by customers from 10 different regions across Asia. We are very happy because it could become a special memory.

Through events like a dance challenge with NewJeans, we will do our best to make this campaign a success so that customers in different markets can enjoy this new and unique experience. »

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Meanwhile, the girl group and American singer Jon Batiste have apparently announced a new collaboration, in collaboration with beverage brand Coca-Cola.

Notably, last April, NewJeans released a promotional single titled “Zero” in partnership with Coca-Cola.

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Whether the cooperation will develop to Europe is not yet known, but it remains a possibility!

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